Urban Shopping Center Achieves Digital Engagement Breakthrough
A leading real estate group's urban shopping center redefined its digital presence, capturing the essence of modern lifestyle and broadening its appeal, through a custom-tailored DMaaS strategy that amplified brand visibility and foot traffic.
Engagement Area
Comprehensive digital marketing strategy
01
Challenge/Driver
- Creation of a digital marketing strategy that captures the essence of a modern, urban lifestyle.
- Enhancing the mall's visibility and attracting a broader demographic through digital channels.
02
Digital Transformation Value
- Elevated brand presence and engagement across digital platforms.
- Drove increased foot traffic through targeted online campaigns and social media engagement.
03
How did Lexcis Help
- Crafted a bespoke digital marketing strategy that aligns with the mall's brand identity.
- Utilized advanced digital tools to segment and target potential visitors, creating personalized marketing campaigns that resonate with the desired audience.