Elevating Solution Sales with Strategic Support Materials
A global leader in software and technology faced challenges in conveying the value of complex solutions and transitioning models for solution sales, achieving enhanced sales effectiveness and team empowerment through Lexcis' development of targeted sales support materials.
Engagement Area
Development of sales support material for solution sales
01
Challenge/Driver
- The need for robust sales support material to articulate the value of cloud, mobility, productivity, and AI solutions.
- Difficulty in presenting complex technological transitions in an accessible ""As-Is to To-Be"" model for solution sales."
02
Digital Transformation Value
- Enhanced solution sales through clearly defined maturity models.
- Empowered sales teams to effectively communicate the transformative impact of business services.
03
How did Lexcis Help
- Developed comprehensive maturity models for cloud, mobility, productivity, and AI, providing a framework for solution-based selling.
- Enabled the client to articulate a clear "As-Is to To-Be" progression for businesses adopting new technologies.
- Produced sales support materials that distilled complex tech solutions into relatable, customer-centric narratives for the client's sales force.